Messages to mobilize people of faith on climate change
Our Voices (a campaign of GreenFaith and the Conservation Foundation) commissioned the Climate Outreach & Information Network (COIN) to develop and test language around climate change that could mobilize activity across the world’s 5 main faith groups: Buddhist, Christian, Hindu, Jewish and Muslim.
5 overall lessons
1. Be Cautious With Blame And Fear
2. Present Threats And Solutions In Terms Of Core Values
3. Promote Rewards Of Stronger Faith And Belonging
4. Create A Narrative Arc
5. Find Specific Language For Each Faith Within A Narrative Theme
It’s an incredibly valuable document for shaping messages around climate change within faith communities. Download the full resource HERE.